According to a previous survey of 2,000 multinational ceos by IDC, 67 percent of the world’s top 1,000 companies and 50 percent of China’s top 1,000 companies will put digital transformation at the core of their strategies by 2018. For traditional enterprises, especially small and medium-sized enterprises, digital transformation is no longer a choice but a survival problem.

More and more companies see “Numbers” as core assets, new resources and new wealth. In the root cause, digital transformation is nothing more than industrial transformation and upgrading to seize the new competitive commanding heights of the effective help. The driving force behind this is technology on the one hand, that is, the development of the new generation of IT technology; The other is industry-driven, global overcapacity.

Now, the focus of enterprise development has long changed, scale and cost are no longer a magic weapon to win, the problem of overcapacity concentrated outbreak. In the past, consumers had to buy whatever a company produced, but in the future, it may become what consumers demand and what the company produces. This will bring a subversive change to the business model and process of a company.

The goal of supply-side reform is to optimize production capacity and increase value. However, when enterprises really implement the supply-side reform, they will find difficulties. Consumers’ demands are diverse and changeable. If they do research and development, production and sales by feeling and experience as in the past, it seems that consumers cannot easily pay the bill.

Therefore, the digital transformation comes into being, and the development of digital economy “digital economy” is recognized as an important economic form and a new driving force of innovative growth.